Pringles Is Releasing ‘Hot Ones’ Inspired Flavors
On Monday, May 16, Kellogs announced a new collaboration between its chip brand Pringles and Hot Ones. The hit celebrity interview show where guests devour a series of hot wings while answering a series of questions. Pringles will release three spicy flavors inspired by the featured hot sauce of the show. Here’s what Pringles Mauricio Jenkins, senior director of marketing said about the limited release:
“Our partnership with Hot Ones is a match made in spicy heaven, so we’re thrilled to collaborate with the show known to test your limits with hot questions and even hotter wing sauce… We challenged ourselves to perfectly match the fiery burn of Hot Ones wing sauce to create our spiciest flavors yet. The debut of the Pringles Scorchin’ Hot Ones lineup will have fans sweating just like their favorite celeb guests on the show.”
Chris Schonberger, general manager of First We Feast had this to say about the upcoming partnership with the world-famous snack brand:
“Since its launch in 2012, the Emmy-nominated Hot Ones continues to be a pop-culture phenomenon. What started as a show seventeen seasons and two billion views ago, has forever redefined the way celebrities connect with their fans and the world at large… This partnership with Pringles will once again satisfy the appetite of our massive fan base of Spice Lords and encourage them to eat the show in a new way.”
Pringles Scorchin’ Hot Ones will be available in three flavors:
- Pringles® Scorchin’ Hot Ones™ The Classic Hot Sauce: The timeless hot sauce flavor with an extra peppery kick that will keep snackers coming back for more.
- Pringles® Scorchin’ Hot Ones™ Los Calientes Rojo: The perfect balance of sweet applewood-smoked red jalapeños and tangy habanero for a fiery blaze in every bite.
- Pringles® Scorchin’ Hot Ones™ Los Calientes Verde: The punchy, smoky blend of serrano and habanero chiles, sweet fruit, and tart tomatillo packed in one, crispy bite
The show is famous for its ultimate spicy wing, known as the Last Dab. Pringles and Hot Ones are offering four hundred special fans the chance to win a can of Last Dab-infused Pringles with the Show Us Your Hotness Sweepstakes. Fans can enter the contest in both the Show Us Your Hotness and Truth or Dab sweepstakes by scanning the QR Code on any Pringles Scorchin’ x Hot Ones product. For all promotional details, rules, and regulations, please visit hotones.pringles.com/termsandconditions.
Be on the lookout for limited-edition Pringles Scorchin’ Hot Ones Los Calientes Verde at retailers nationwide beginning this June, Pringles Scorchin’ Hot Ones Los Calientes Rojo at Walmart stores beginning this June and limited-edition Pringles Scorchin’ Hot Ones The Classic Hot Sauce available at Circle K beginning this July, while supplies last.
Which Pringles Scorchin’ Hot Ones Will You Be Trying?
Are you a fan of spicy snacks? Let us know if you are taking the Pringles X Hot Ones challenge on social media today!