Dunkin’ Squares Up Against McDonald’s With Its New Shamrock Macchiato

Who Will Win The Shamrock War?

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Dunkin Shamrock Macchiato

Dunkin’ Shamrock Macchiato

What is a holiday but an excuse to eat strange colored foods? On Wednesday, Dunkin’ announced its brand new Spring menu and its Shamrock Shake competitor, the Shamrock Macchiato. The brand welcomes an all-new seasonal menu to signal Spring, featuring an ultra-smooth Salted Caramel Cream Cold Brew, a rich and creamy Salted Caramel Signature Latte, a festive Shamrock Macchiato, two craveable takes on Roasted Tomato Toast and a warm Chocolate Croissant.

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Jill Nelson, Vice President, Marketing and Culinary at Dunkin’ said this about the new menu, “Spring is a season that brings adventure, optimism, and light-hearted fun, and we wanted to capture that essence for our guests in the all-new lineup. Dunkin’ fans can spring into action with bold and flavorful menu items, including our new Salted Caramel sips that beautifully combine the best of both worlds for an irresistible mix of salty and sweet.”

Similar to Maccies’ Shamrock Shake, the drink features an electric green hue. Being a macchiato, it’s nowhere thick as its fast-food counterpart. The Shamrock Macchiato is made with Dunkin’s Irish creme and features an ” unmistakable flavor profile of Irish whiskey,” with hints of sweet cream and vanilla (via Business Wire). Due to its strange hue, the internet has been a hotbed for hilarious reactions. While some Twitter users are enjoying the sweet creme flavor of the seasonal drink others can’t seem to be swayed.

Dunkin’ Brands, the parent company of Dunkin’ Donuts and Baskin-Robbins is one of the largest quick-service restaurant companies in the world with more than 19,000 points of distribution in more than 60 countries worldwide. According to the company’s site, Dunkin describes the curation of its coffee “like creating a fine wine, there are countless steps involved in producing coffee, and Dunkin’ Donuts coffee experts travel around the globe to ensure consistent quality at each turn.”

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Dunkin’ Donuts uses 100% Arabica coffee beans and has its own coffee specifications, which are recognized by the industry as a superior grade of coffee. Does the Shamrock Macchiato reflect this standard? Only a taste test will tell.

Will You Try Dunkin’s Shamrock Macchiato?

Will you try this ‘Toxic Avenger‘ looking concoction or stick with a plain old cold brew? Let us know on social media today!